At M&P, we’ve always been passionate about delivering exceptional two-wheeled experiences—whether through cutting-edge performance, avant-garde design, or the thrill of riding something truly extraordinary. That’s why we’re thrilled to announce our new partnership with Bimota, the iconic Italian marque synonymous with handcrafted exclusivity and engineering brilliance.
This is part one of a three part introduction to the Italian manufacturer.
Bimota is one of the most fascinating and unique names in the world of motorcycles—an Italian marque born not from mass production, but from obsession with perfection. Founded in 1973 in Rimini by Valerio Bianchi, Giuseppe Morri, and Massimo Tamburini (the name Bimota is a portmanteau of their surnames), the company started as a boutique engineering firm focused on building better motorcycle chassis than the manufacturers themselves.
Origins: Chassis First
In the 1970s, the major Japanese brands were producing engines with enormous potential but often wrapping them in underwhelming frames. Bimota’s early success came from crafting ultra-light, razor-precise frames for engines from Yamaha, Suzuki, and Kawasaki—motorcycles like the SB2 (Suzuki) and KB1 (Kawasaki) became cult machines for serious riders and racers who wanted handling as sharp as the engine’s power.
Racing Success
Though always a small player, Bimota punched far above its weight in racing:
Despite not having the deep pockets of the big factories, Bimota’s bikes regularly found themselves embarrassingly far ahead of better-funded competition.
Iconic Models
What They Stand For
Bimota represents the craft of motorcycle design. They stand for obsessive engineering, uncompromising design, and a willingness to push boundaries that bigger brands shy away from. They’ve always built motorcycles for purists—those who value chassis feel, unique styling, and exclusivity over price or practicality.
Personalities
Legacy
Bimota has faced multiple bankruptcies and revivals, most recently being rescued by Kawasaki, which now holds a stake in the company. This fusion of Japanese horsepower and Italian madness led to the Tesi H2, a perfect encapsulation of Bimota’s DNA—exotic, extreme, and entirely uncompromising.
Even with limited output and a turbulent business history, Bimota remains one of the most respected names in motorcycling—because in a world of mass production, they’ve always dared to be different.
The wait is almost over—Bimota’s 2025 range is set to redefine performance, and you can be among the first to experience it.
By joining our exclusive list, you’ll:
✅ Get priority access as soon as the new models arrive in our showrooms.
✅ Secure an invitation to demo rides before the general public.
✅ Receive updates on limited-edition builds, specs, and launch events.
No spam, no hassle—just the earliest access to Bimota’s latest masterpieces.
"Few will ever ride these machines. Even fewer will ride them first."
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